Fundamentals of a Direct Mail Campaign

 

Discover How the Big Corporations

get so many Customers

  and make millions!

From an Industry Insider

with over 25 years in the business!

 




Dear Fellow Marketer,

 

Let me start by asking you some questions:

Are your sales down?

Do you dread slow sales in the upcoming months?

Do you sometimes send out emails and wonder if the spam filters are eating them up?

Do you worry about the skyrocketing increases in pay-per-click bids and the increased competition?

Do you wonder what you'll do NEXT to find new customers?

Are you concerned about what effects existing and new anti-spam legislation will have on your ability to sell additional products to your existing customers?

 

 

You work hard and create an internet campaign. Time to create your product, make your sales letter, do your pay per click marketing...but you end up with dismal results. You wonder where are my sales going?



Any profit you could have made is eaten up by high pay per click rates driven up by the high competition on web. You have to compete with many others just to get your offer looked at. Then most just zip right by if your page doesn't look good enough.



Then you have the slow times. Sales seem to screech to a halt or just trickle in. Yet you see large corporations still making money at a steady stream.



Have you ever wondered why? What are they doing that I am not? What can I do to get some of that market?



Well they are using a multiple stream approach. They use the web, media advertising and direct mail.
 



 There is an alternative!

 

 

We now have an industry insider. One who has worked for the large direct mail companies.



She has over 25 years in the Direct Marketing industry.



She is now revealing the fundamental steps for making those Direct Marketing Sales.


 

 

 

She has worked in the following areas:

Magazine Publishing, Consumer Catalogs, Non-profit Organizations, Upscale Real Estate Marketing, and Many Others

Some of the prestigious companies she has worked for include:

Unique Homes Magazine, Weider Health and Fitness, Bioenergy Nutrients, Roco Ki (a high end resort development in the Dominican Republic)....


She has mailed over 125 million pieces of Direct Mail.


 

 

 

She is a high demand marketer that brings results when others have failed.

 

I will have to call her Miss X due to contractual obligations and no compete clauses in her lucrative contracts.

 

But I was able to get her to create an Ebook that will reveal just what she and the large direct mail companies do!

 

 

 

 

 

Click here to download your copy

 

 

Direct Mail

 

Fundamentals of a Direct Mail Campaign

 

 

Here is what you will learn from this master of marketing:

 

 

 

Chapter 1   The Basics of a Direct Mail Campaign

The nuts and bolts of what you need to do. 

 

Chapter 2   Creating the Mail Piece—When to use an Advertising Agency

Learn how to work with the folks who will help you make money. 

 

Chapter 3   Selecting and Working with a List Broker– how to find your target Audience

Learn the key difference that can save you lots of money. 

 

Chapter 4   Bonus – How to Get the Most from a Data Card

Little shared secrets on how to read and get the most from a data card! 

 

Chapter 5   Selecting and Working with a Service Bureau—the Why’s of a Merge Purge

Very important in keeping your mail costs down.

 

Chapter 6   Selecting and Working with a Printer

Learn how to choose the printer that will do the best for less. 

 

Chapter 7   Selecting and Working with a Lettershop

Leave it to the professionals. She teaches you the ins and outs of dealing with a lettershop. 

 

Chapter 8   Post Mailing Analysis –What Worked and What went Wrong

Bread and Butter.  Learn how to analyze your results for continued success.

 

mail

 

 

Click here to download your copy now!

 

 

 

Bonus:

Worksheet for Calculating the costs of a Direct Mail Campaign



You will get an Excel spreadsheet tool that is invaluable. This spreadsheet is an easy way to determine your upfront out of pocket cost for your direct mail campaign.

Includes line items for the cost of:


Mailing List
Merge Purge
Lettershop
Postage (first class or standard)
Printing Components
And More....



Easily allows you to change both mailing quantity and prices for the line items.

This spreadsheet will be in the 97-2003 format.


 




 

 

 

"New York, NY — Internet marketing is hot and email marketing is on fire, but professionals who track new customer return on investment (ROI) still concentrate most on direct mail. These and other survey results are in the second edition of the Direct Marketing Association’s (DMA) newly released “Customer Prospecting and Retention Report.”"



“Ninety percent of respondents are using non-catalog direct mail, and nearly half of those respondents report using it as their primary channel,” said Anne B. Frankel, senior research manager. “Companies still consider non-catalog direct mail a crucial element in their media campaigns. Despite enormous growth in the online channels, direct mail remains a key and integral component of direct marketing.”
From the DMA Website (Direct Marketing Association)


 

 

  

"Mailing lists/media. Reaching the right people is more important than having the most creative work. Targeting the wrong audience with the best creative won't work. However, reaching the right people, even with imperfect creativity, will get some response."
360CU


 

 

"On average, direct-mail marketing yields twice the return of a television ad. And as with many things in life, the more you put into it, the more you get out of it."
Quantum Digital


 

 

 

“It was my pleasure to work closely with Miss X over the course of several years. Miss X is a very experienced Direct Marketing professional and I called upon her knowledge many times. At the time, there were many gaps in my understanding of DM - - Miss X provided the missing information - - in a thoroughly understandable and usable manner. She knows Direct Marketing and it shows.” August 28, 2008
L.G., Director, Database Marketing Analysis, Amrion, Inc.


 

 

 

 

 

 

This ebook holds powerful principles and techniques to create, implement and run a successful direct mail campaign like the large companies do.



Knowledge like this has cost these companies hundreds of thousands of dollars to learn.



We are going to share it with you for a fraction of the cost.



This power packed ebook should go for Hundreds of dollars, but we are going to help you get started. Give you the information to take your busness to the next level.

Direct Mail Campaign

Our normal price for this book is

 $97.00

 

 


 

It is worth way more than that.   We are not selling if for

 

For those who want this valuable information and want to run with it we are offering if for:

 

 Not

      

$90.00    $80.00    $75.00    $60.00     

           

But Warriors only      $17.00 

 

[YES] For personal use
[NO] Can be given away
[NO] Can be packaged
[YES] Can be sold
[NO] Can be offered as a bonus
[NO] Can be offered in a paid membership site
[NO] Can be edited or modified in any way
[NO] Can be used as web content
[NO] Can be broken down into articles
[YES] Can sell Resale Rights
[YES] Can sell Master Resale Rights
[NO] Can sell Private Label Rights

 

This offer is good for only a limited time and then it goes back up to $97.00!